Sometimes the traditional cover letter is optional in today’s job search. Even though recruiters or hiring managers may not read your letter, it is still an opportunity for you to show:

  • Your writing ability
  • Specific skills and accomplishments that are specific to the position
  • Your attention to detail
  • Your style and personality

By writing a cover letter, you are also sending a clear message that you believe is relevant. Many recruiters and hiring managers do value a cover letter, avoid sending the wrong message by NOT sending a personalized introductory letter.

A great cover letter will differentiate you from other respondents, and help shine a light on why you’re the best candidate.

For a free call on how to create the perfect cover letter, or other job search tips, go to