LinkedIn — What’s the Big Deal?

LinkedIn should be one of the most important tools in your job search toolbox. Its massive database can be mined for information and connections that will give you innumerable entry points into your target companies. This is what makes it such a powerful tool:

600 Million+ users (2019)—50% are active users and 40% use it daily

LinkedIn is used by 92% of Fortune 500 companies

LinkedIn is used by 77% of recruiters

With LinkedIn, you will be able to open and expand your network. It can deliver visibility to unknown connections, 1st-degree connection introductions, identities of hiring managers and their connections, and so much more useful information.